Thanks to an unexpected and debilitating pandemic, more and more people are seeking creative ways to start their own business and work for themselves. According to recent surveys, there were 188,603 small businesses in Idaho, which is 99.2% of all businesses in the state. An amazing number considering how much we import as a whole in the United States. Whether you’ve started your business already, or thinking of starting one- prioritizing website development in Boise is proven to be a good move. Did you know that the average adult spent 6 hours and 35 minutes a day online in 2023? Roughly 4 hours of that total was spent on a mobile device, potentially checking out your business’s website. Thanks to brilliant technology, people today that own a smartphone can do practically anything on their device. Whether it be paying a bill, checking the weather or traffic, shopping, or most importantly- finding your business in Boise.
In fact, the biggest reason why local businesses should prioritize website development in Boise is because 97-percent of users will research a business review or product before purchasing or using a service. By creating a website, a business can open the door to a whole new focal point of your products and services in the digital marketing age. By going “online” your Brand has visibility to endless users and traffic, making all the difference in ongoing success. In such a competitive market today in Boise, having a website that engages and functions smoothly is essential for potential customers. Having a professional website is your first focal point of contact and overall impression. One that many new prospects will come across first researching before ever filling out a form, picking up the phone ,or clicking that “buy now” button.
The Biggest Reasons Local Businesses Should Prioritize Website Development In Boise
Boise was one of the fastest growing cities in the nation the last two years, and with it came new businesses vying for new customers to serve. The biggest reasons local businesses should prioritize website development in Boise are visibility, opportunity, and staying ahead of the game. Having a well developed website allows a business to connect with potential clients and customers, no matter where they are located. Effective web design management can help to ensure that a website is easy to navigate, visually appealing, and provides a positive user experience that is engaging. This can keep visitors on the site and encourage them to interact with its content, oftentimes becoming a customer. Website development is no easy task, but undoubtedly a very important one indeed.
For anyone that braved the journey of building your own website and are looking to improve it, consider website optimization from a professional development team. Idaho Style for example combines the best of both worlds, cutting edge web design that includes the latest trends and a team of experienced veterans. By improving both technical performance and user experience, a professional developer can create websites that not only rank well in search engines but also effectively convert visitors into customers. Technology is one of the fastest industries of change. Every year, our smartphones for example- get that much smarter. Every year businesses race to imagine and build the next best thing for everyone to have in their home. And as these types of technology change, so do the things that make up website development. An experienced web design and development team can make all the difference in a successful website.
What Is Website Development Exactly?
When it comes to website development, the amount of work involved can be substantial depending on the company’s overall needs such as accessibility and features. In a nutshell, website development is the process of creating, maintaining, and improving web design. Website development in Boise involves several steps including a combination of planning, wireframing, programming, prototyping, design, testing, quality assurance, launching, and of course problem-solving skills. Thankfully, there are a plethora of resources found today to help anyone wanting to learn how to develop their own website on their own. However, one of the biggest reasons why local businesses reach out for website development in Boise is because of the extensive amount of work it involves. Having a knowledgeable team that specializes in the various forms of website design and function allows a business to focus their attention elsewhere. Knowing that their website is in good hands, and operating well for both regular and new potential customers online.
Each website development plan and execution will depend on the company it is designed for. In example, a Boise business that offers products to sell and ship will need a website with an active shopping cart and order processing system. While another Boise business that provides valuable information to experience live may require more channels and other technical aspects to run smoothly. Coding is also an important part of web design, reasons why local businesses should prioritize website development in Boise. Businesses goals will determine that platform and or coding language to achieve the best results for a website and its design. Again, reasons local businesses should prioritize website development in Boise is plainly this- a well developed and functioning website can make or break a business. An experienced web design company in Boise can develop an incredible website and help ensure a business runs smoothly online. Below are some examples of what factors or actions go into website development:
- Network Configuration – Setting up the website on a server and configuring networks.
- Markup And Coding – Using languages like HTML, CSS, and JavaScript to structure content, add style and layout, and add interactivity.
- Technical Aspects – Ensuring the website’s performance and capacity, which includes how fast the site is and how much traffic it can handle.
- User Experience – Your website should be intuitive to use, load smoothly, and provide a seamless user experience.
- Security Configurations – Ensuring the website is secure.
- Content Management System (CMS) – Configuring and managing the content management system that stores a website’s content.
- Content Creation – Creating content for the website.
- Search Engine Optimization – Helps a website rank higher in search engine results and improve its visibility. Boise businesses can use keyword optimization to help people find your website by choosing the right words for their content.
- Backlinks – A major factor that search engines use to rank websites. Essentially, the more backlinks a Boise website has, the more likely it is to rank higher in Boise.
- Mobile Friendliness – More people search online using mobile devices than desktop or laptop computers, making a website’s mobile friendliness priority.
There is an abundant amount of information that can explain in more detail each of these factors in website development, with some even offering assistance with the build. However, most businesses choose a professional team that is seasoned and knows very well how to build an incredible website. Just proving even more the reasons local businesses should prioritize website development in Boise. Whether done by yourself, or an experienced team such as Idaho Style, there has never been a more crucial time to have a fully functional and operational website for your business. From your simple service portfolio website to full blown customized subscription box service websites, we’ve done it all at Idaho Style. With over 14 years of experience, we love surprises and challenges for new business and project ideas.
What Kind of Website Development Do You Need for Business Success?
Which kind of website you should develop depends on whether you are using it for professional or personal reasons. While a business may offer more of a structured and simple design, personal users may prefer utilizing a blog. In order to engage additional traffic and potential customers, many businesses will utilize a blog connected to their site as well as other developments. There are many types of websites from online Template Builders, to Content Management Systems (CMS), Custom Sites and even eCommerce Stores. What is best for you and your brand will be determined by who your target audience is and what your online business needs are. Below are some examples of websites offered by Idaho Style for example:
The Standard Business Website:
A standard business website is a digital platform that serves as a company’s online presence and is a key way to connect with potential customers. A standard business website usually has critical information regarding the type of products or services the business may offer but no eCommerce. These are common among the service industry type and include; Information, Brand, and how to Contact for example.
eCommerce Websites:
In today’s market, many retail sellers will offer products online as well as in a brick-and-mortar store. An eCommerce website is an online store that allows customers to buy and sell products and services over the internet. It’s a virtual equivalent of a physical store, with product listings, categories, reviews, and a cash register/point of sale option. For some businesses in Boise, operating and maintaining an eCommerce store is far less experience than brick-and-mortar store.
Subscription Box Websites:
A subscription box website is one that offers a subscription box service. Oftentimes a service that delivers products to customers on a regular basis, or as often as the customer chooses. Subscription box websites typically contain an assortment of products – most of the time with a common theme or niche, such as men’s grooming boxes, pet boxes, or food/snack boxes and bill/ship on a monthly basis to users.
Custom Websites:
A custom website is a website that is designed from scratch to meet the specific needs of a business, brand, and/or organization. Custom websites are created by a professional designer and developer who work closely with the client to understand their brand, vision, and target audience. Depending upon the businesses goals, it may not fit into the typical category and require more custom coding and API integrations from other 3rd party services. One in which custom coding is required to accomplish the businesses goals. This is especially where an experienced team such as Idaho Style comes into play. More reasons why local businesses should prioritize website development in Boise.
Prioritize Website Development In Boise By Acquiring Idaho Style Experts
Idaho Style is a Boise-based boutique branding and digital identity firm that serves both startups and established brands. At Idaho Style we design and develop websites that are extensions of your brand’s identity because we understand just how crucial of a step it is in the business world. A website is one of the first places, if not only place, people may find your business in today’s world. Our incredible in-house team of American designers and developers work hand-in-hand with brands to determine the businesses functionality goals, both short and long. Effectively establishing an outline by properly planning the determined outcome and then delivering on the expected goals. The results not only wow our clients and their audiences, but also deliver tangible results. We understand the reasons local businesses should prioritize website development in Boise, just ask any of our clients. We focus on stellar design, helping our clients dominate their competition. Our aim is to move brands beyond today’s trends by designing for tomorrow’s business goals. We’ve got that reputation for being “trend-setters” not trend followers.
Idaho Style is recommended by Boise businesses for a reason- we deliver results and we do it with style. We are a small talented team of web developers and graphic designers located in the Boise area. While we pride in serving our community, we have clients from all over the world. We design, build, and market web applications with innovative brands and agencies of all kinds from all places. From new startups to advertising agencies to Fortune 500 brands, we know what it takes to get your website designed incredibly and functioning smoothly. We enjoy designing and developing platforms of all shapes and sizes, making us one of the most versatile in the industry. There are plenty of reasons local businesses should prioritize website development in Boise, and there is no time to waste! For more information visit our website https://idaho-style.com/ or call us at (208) 639-9867.