A Family-Run Business Rebrand to the On-Going Maintenance

When it comes to plumbing, few companies are as trusted and well-loved as Happy Pappy Plumbing. For over 25 years, Happy Pappy has been providing top-notch plumbing services to homeowners and businesses in the Boone County area.

But when it came time to build a new website, the team at Happy Pappy knew they needed some help. That’s where we came in. Being a Boise-based web design and development agency that specializes in helping businesses like Happy Pappy Plumbing create beautiful, user-friendly websites, we knew what customers wanted to see.

An exercise in enhancements

Working closely with the team at Happy Pappy, we were able to create a brand new website that perfectly reflects the company’s fun and friendly personality. But we didn’t just stop at the web design. We also helped Happy Pappy with logo design and digital marketing, making sure that the new website was driving targeted traffic that would convert into customers.

Enhance Existing Product

Happy Pappy Plumbing needed a rebuild of its website, as it was the most important aspect for displaying its family, fun, and reliable operations.

Mobile First

Since most of the user traffic was going to be coming in from mobile devices, we ensured the website functioned and looked great on mobile devices.

Steady Growth

With the growth of the SEO campaigns, Happy Pappy Plumbing was able to showcase itself as one of the most renowned plumbers in the Boone County area.


Today they currently rank in the top 5 for all their major plumbing keywords and have a constant flow of new internet business.

A Development That Exceeds Results

The new website is not only aesthetically pleasing, but it’s also packed with helpful information about Happy Pappy’s services, coupons, and FAQs. Thanks to Idaho Style, Happy Pappy Plumbing now has a website that they can be proud of – and that their customers will love.

  • Complete Rebrand and Company Profile Makeover

  • Increased Organic Site Traffic by 50%

  • Increase requests for information by more than 65%

  • Increase call volume by more than 75%

Ready to start your project?