Local Boise Crab Resturant Build Out
A case study about developing a website for a local crab resturant opening up in Boise.
When it comes to your business, first impressions matter. But what about when it’s time for a change? A fresh start? O’Crab Cajun Seafood Bar needed an update to its current website design as well as to increase traffic and customer engagement. Idaho Style performed a complete rebrand that encompassed a new web design, digital marketing approach, and optimized SEO which resulted in increased rankings and targeted customers.
O’Crab Cajun Seafood Bar trusted us with their company rebranding, and we’re still helping them out by regularly maintaining their website. We make sure that it always looks its best so they can focus on other aspects of running the business.
This included new logo design, colors, fonts, and more – all of which helped give the company a new, modern look. Additionally, we helped build their online ordering system including apps for both Android and iOS. The new website looks great and converts well, while the online ordering system is easy to use and helps streamline the process for both customers and the restaurant. Idaho Style continues to provide maintenance and support for O’Crab Cajun Seafood Bar to ensure that its website stays up-to-date and runs smoothly.
The first step in our process was to enhance existing product photography. This included editing images to ensure that they were high-quality and reflective of the O’Crab Cajun Seafood Bar’s brand. We also created new photography that showcased the company’s work more dynamically.
Once we had strong product photography, we used it to develop an engaging web design. The next step was to add Calls-to-Action (CTAs) that would encourage website visitors to take action, such as making a reservation or ordering food. We also made sure the website was easy to navigate so that users could find the information they were looking for quickly and easily.
In order to drive targeted customers to the website, we improved the Search Engine Optimization (SEO). This included optimizing the website for key search terms related to O’Crab Cajun Seafood Bar and the services they offer. As a result, the website now ranks highly in search engine results pages (SERPs), making it more likely for potential customers to find it.
O’Crab Cajun Seafood Bar’s website is now live and performing well, but our work is not done. We continue to provide maintenance and support to ensure that the website stays up-to-date and runs smoothly. This includes regularly updating the content and keeping an eye on the website’s performance to ensure that it continues to rank highly in SERPs. In addition, we are always available to answer any questions or address any concerns that O’Crab Cajun Seafood Bar may have.
If you’re interested in learning more about how Idaho Style can help you improve your website, contact us today. We’ll be happy to answer any questions you have and provide a free consultation. Thanks to our efforts, O’Crab Cajun Seafood Bar now has a website that looks great, ranks highly in search engine results, and drives targeted traffic to their business and allows customers to order online and make reservations.
We’re proud to have helped them with their company rebranding and we look forward to continuing to help them grow their business in the future.
Complete Rebrand and Company Profile Makeover
Increased Organic Site Traffic by 80%
Increase reservations by more than 65%
Increased order volume than 75%
O’Crab Cajun Seafood Bar is a great example of how Idaho Style’s web design and digital marketing services can help businesses achieve their goals. We were able to take their existing website and give it a new look and feel that achieved top ranking SEO results. We also helped build their entire online ordering system, including apps for both Android and iOS. As a result, the website looks great and converts well, while the online ordering process is streamlined and easy to use.